Before thinking about selling packages here at our wellness spa, we were running promotions on our services to keep our calendar full and relying on add-ons to increase the client’s therapeutic value and increase our profit. But we didn’t want to just keep running specials forever. Packages encourage clients to commit to a treatment plan […]
Best Way to Sell High-Ticket Medspa Packages Without Discounting Read More »
Do you know where your after-hours leads are coming from? Calls, website forms, social and digital ads are channels your potential clients are using to learn more about your medspa and possibly book an appointment. What happens when a potential client reaches out after hours, either by leaving a message, sending a DM on social
How To Capture Medspa Leads After Hours: Be “Open” Even When You’re Closed Read More »
When considering salon booking platforms that offer your clients payment flexibility, you’ll want to understand the providers, their fees, and more. Buy Now, Pay Later (BNPL) gives your clients payment options that may encourage them to upgrade services or try something new. Maybe a client requires a series of services to achieve their hair or
Ready to Offer BNPL? Compare Salon Software With Buy Now, Pay Later Built-In Read More »
If you’re anything like me, walking into the haircare section of any store can be quite overwhelming. Shampoos, conditioners, hair serums, hair masks, you name it completely fill the section to the point where just browsing can make your brain go haywire. Then there’s the mid-range to higher-end hair products; think $30-plus. You might be
Olaplex Products Worth the $$$ (and Where to Buy Them) Read More »
Speaking from experience, migrating away from a primary practice management platform can be one of the most disruptive experiences. Modern aesthetic consumers generally expect a booking flow that’s as easy as ordering food from Uber. So, when my clients started finding PatientNow a problem for scheduling an appointment, so did I. PatientNow has a lot
The Best PatientNow Alternatives Read More »
As salon owners, you and I know that running a beauty business exposes you to a unique kind of chaos. At my salon, we once had a family of four book with us (mom, dad, and their two teenagers), each paired with their preferred stylist for a haircut. When they canceled last minute, we suddenly
How to Fill Last-Minute Cancellations at Your Salon Read More »
With our medical aesthetics practice, we needed software that controlled inventory overhead, clinical compliance profiles, and commission structures. As a med spa, we started seeing two platforms—PatientNow and Boulevard—as dominant choices. I found, researching both, that they approach practice management from fundamentally different philosophies. Bottom Line Up Front PatientNow is an industry workhorse built from
PatientNow vs Boulevard Read More »
Postpartum hair loss is one of the more frustrating changes many women experience after pregnancy. I can say that personally, as a mom of two, it is absolutely worth it, but that does not make the shedding phase any easier to go through. Your hair may feel thinner than it did during pregnancy. Your ponytail
Postpartum Hair Treatments That Work Read More »
Being a stylist means people tell you things, and at a certain point, whether it’s postpartum, menopause, stress, or just genetics catching up, hair loss becomes one of those things. I hear about it constantly. My first instinct is always to go back to basics. Scalp massages actually do something; there’s real research behind the
Divi Scalp Serum vs. Zenagen Hair Growth Serum Read More »
I remember one of the first times I realized just how much work went into being an independent stylist. I had a client texting me to reschedule, another one messaging me on Instagram asking for availability, and I was standing in my kitchen trying to make my children breakfast before school. I had heard the
The Best Salon Software for Booth Renters Read More »
